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What are the advantages and disadvantages?

Using the Marketplace to sell products is a good choice for anyone who would like to sell their products through an accessible and secure system, given that online commerce in Brazil has grown a lot in recent years.

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currently the shopkeepers are divided into two types, those that have their own sales platforms and those that use marketplaces, which are galleries where several people use the same platform.

Understand the advantages and disadvantages of each method and see which one is best suited for your sales method.

What this article covers:

What are the platforms that welcome the novice shopkeeper?

It is considered as the main platform that offers a great welcome for a shopkeeper new to selling products is Marketplace, known as one of the best companies for promoting product sales through the use of the internet.

What are the advantages that the new shopkeeper can find?

For new shopkeepers who are going to use the Marketplace system, the main advantages are presented below:

  • The exposure of products due to the fact that the Marketplace represents around 70% of pages visited to carry out the product purchase processes;
  • The use of logistics through the inclusion of issuing the invoice and posting the product through the Post Office, with faster delivery and more affordable shipping for all consumers’ pockets.
  • The volume of traffic with the guarantee of such greater online visibility than other product sales platforms;
  • Security in delivery due to the sale of the seller’s product being done through stores that are widely recognized by the public such as Lojas Americanas and Lojas Magazine Luiza, a way of guaranteeing better security for all consumers, as well as a great guarantee of high sales for the seller who had a partnership with other stores known to the public to sell their products.

These are considered to be the main advantages found for the new shopkeeper who will use the Marketplace system.

Is making your own e-commerce worth it?

Having your own e-commerce is worth it for the ease and agility offered at the time of purchase, as it is a direct way of offering a product to buyers on the internet, without the need to use a mediator, as is the case of a Marketplace . Furthermore, e-commerce is considered the best way to adapt to the digital environment in terms of product sales.

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