It is the largest Wells store and the one that also clearly expands the Beauty concept. It was inaugurated in NorteShopping.
Wells inaugurated in NorteShopping what is the brand’s first flagship store and the largest Beauty concept store.
This new store will bring a unique beauty experience, with different environments for Perfumery, Makeup, Professional Hair and Parapharmacy, in a differentiated environment and with personalized service, created especially with Wells customers in mind.
The opening also marks the arrival at Wells of brands such as Loewe, Tom Ford, L’Occitane, Urban Decay, Pupa Milano, 3INA, among many others, in a total of over 400 new brands, now available online on the brand’s website.
These brands join the already existing perfumery and make-up offer in some Wells stores with Lancôme, Clarins, Shiseido, Yves Saint Laurent, Giorgio Armani, Biotherm, Carolina Herrera, Paco Rabane, L’Oreal Paris, Maybeline and NYX.
Wells also reinforces the hair care offer with Redken, L’Oreal Professionel, Wella, Sebastian, John Frieda, among others.
The opening party continues all week. Until Sunday, the 26th, it will be possible to participate in various in-store activities and get free makeup looks, offers from various brands, skincare advice, treatments and tips from beauty professionals and discounts of up to 50% on beauty brands!
According to the company, the opening of this store in Norteshopping reinforces a path of expansion of Wells stores in a new store concept, introducing new brands and exclusive products, providing a unique experience for its customers. All these brands are available at wells.pt.
Deals at opening
To celebrate this opening, it will reward the first 300 customers with a mega giveaway of products from major beauty brands, selected by influencer Helena Coelho.
Carolina Herrera, Paco Rabanne, Lancôme, Biotherm, Clinique, Filorga, Caudalie, Avéne, Olaplex, Novex, Kativa, La Cabine, Skinerie, Catrice and Bloom, plus 5 steampods, are the brands selected for this action, with limited supply to 1 product per customer.
The inauguration also counts on the entertainment, throughout the day, of a master class given by professional make-up artist Inês Franco, activations and experiences of several brands and, also, discounts of up to 50% on hundreds of perfume brands,
makeup, professional hair, among others.
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