Argentina fan with Messi and Maradona tattoos.
Photo: ALFREDO ESTRELLA/AFP/Getty Images
A study conducted by BetSperts analyzed Instagram posts related to figures such as Lionel Messi, Cristiano Ronaldo, Tom Brady, Kobe Bryant, among others, with the aim of discovering which athletes most inspire fans to get tattoos.
The conclusion of this investigation is that Messi managed to inspire the largest number of tattoos with almost 10,000 posts on Instagram. This increased after the achievement of the World Cup in Qatar 2022. Tattoos of the South American star with the World Cup were the common denominator among fans.
In second place is Kobe Bryant with more than 7,000 posts on Instagram. His death was a trigger that served as a canvas for several fans to capture it in his body. The former LA Lakers star died at age 41 in a helicopter crash and is considered an NBA legend for his five championships and 18 All-Star Game appearances.
The top 3 is closed by Diego Armando Maradona with 6,107 posts and like Messi, his photo lifting the 1986 World Cup inspired many fans to immortalize him.
full top 10
- 1- Lionel Messi Football 9,863 post
- 2- Kobe Bryant Basketball 7,260 post
- 3- Diego Maradona Soccer 6,107 post
- 4- Neymar Jr. Soccer 2,191 post
- 5- Michael Jordan Basketball 1,374 post
- 6- Cristiano Ronaldo Soccer 1,336 post
- 7- Muhammad Ali Boxing 832 post
- 8- Conor McGregor UFC 748 post
- 9- LeBron James Basketball 526 post
- 10- Pelé Soccer 443 post
How was this study done?
BetSperts was dedicated to observing the most outstanding moments of the sport and the most emblematic athletes in the different disciplines. They used media outlets such as: Wolf Sports, Business Insider, The Express and Star, BBC and Bleacher Report for UK and US sports moments.
In the analysis of some athletes in the United Kingdom and the United States they used YouGov. They also used Forbes to investigate who was the highest paid. After all this identification work, they proceeded to use Instagram and search for the athlete’s name followed by the word “tattoo”.
“The searches included full names, nicknames, and last names. We then took the number of posts for the search that returned the highest number,” they described.
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